For businesses that are looking to take their products or services overseas, knowing where to expand can be quite difficult. There are countless options, after all, and depending upon what it is you’re selling, some may be better than others. One country that sometimes gets overlooked is Sweden, and that’s a shame considering how much businesses have to gain from bringing their products there. Expanding to Sweden, of course, requires you to perform accurate Swedish language translation.

There are plenty of reasons why you might want to expand your business into Sweden, some of which you might not even be aware of. Consider the following, all of which can bode well for your business if you make the right moves.

Swedish is the Most Spoken of the Scandinavian Languages

Scandinavia is one of the most interesting parts of the world. While there are a variety of different languages spoken in the area, Swedish is at the top of the list. Almost all of the 9 million people who live in Sweden speak the language, and it is spoken throughout the rest of Scandinavia (and the world, for that matter) as well. Preparing your company’s documents and materials for a Swedish language translation, then, will help to propel your business to new heights in this part of the world.

American Companies Tend to do Well in Sweden

Like other countries in Scandinavia (particularly Norway), Sweden is home to an economy that fosters growth and spending. It should come as no surprise, then, that American companies tend to do quite well when they expand to the country. Determining where to take one’s business overseas isn’t always easy, as there are different things to gain from breaking into a variety of different parts of the world. If there’s one thing that most business owners who have done it can agree upon, though, it’s that Sweden holds a great deal of potential.

Swedish is Studied in American and Canadian Colleges and Universities

Sometimes, translating a company’s products or services into a particular language can be risky, especially when it comes to finding an audience that will fully understand it. While this wouldn’t be an issue in Sweden, it would make sense why some people would be concerned about how American and Canadian audiences would react. The thing is, Swedish is studied quite often in these countries, and more people are becoming familiar with it as time goes on. In terms of a “safe” language to translate to, Swedish is an excellent option.